Tips to help you make your website a successful one.

Website Validation

Website vaWebsite validation is something that can possibly help your organic placement. As with most SEO principles, there are no definite answers as to what works and what doesn't. Website validation is no different. I know of many websites that do not validate that rank highly in the SERPs (Search Engine Results Page). But, there are so many factors that go into figuring out your placement, that it's hard to single any one thing out. Website validation is the process of making sure that the code in your website matches what your Document Type declaration says it is. To put it simply, your Document Type declaration says what coding standard you are using. Website validation also serves another purpose, fixing incorrect coding. Throughout the development of your website, things are added, deleted, moved, changed, etc. Sometimes, bits of code are accidentally left behind or forgotten in your website. Also, sometimes certain tags are nested inside of other tags, and they shouldn't be. Most of the time, you would never know this just by looking at the website in your browser that the website doesn't validate. Browsers are VERY forgiving when it comes to website validation errors. Search engine spiders aren't as forgiving when it comes to website validation. Depending on the severity of the error, the spiders may or may not be able to interpret the error properly. If their spider gets confused, it gives up. When the spider gives up, how much of your valuable content is left being un-indexed? That is why website validation can be a great thing when it comes to SEO (Search Engine Optimization). So, how do you validate your website?

Visit the W3C validation website to begin the website validation process. Validating your website can be tedious and confusing sometimes, but the general rule of thumb is simple. If the error specifically says where it is, then you should fix exactly what it tells you to; otherwise, look at the line above it for errors. Once your website passes the validation tests, you are finished; but make sure to continue website validation after every change or addition to your website if possible. At least try to do website validation before the next expected visit from the search engine spiders.